Senior Analyst, Paid Media - Independent Media Planning & Measurement Agency (Social Impact Brands)

Job Description

Working closely with the Head of Digital you will employ your technical data and insights wizardry to drive business & media performance for a customer base that make a huge impact in the world.

Company

Media Planning and Measurement agency delivering custom data solutions for a host of incredible social impact and charity brands.

• Cross-channel advertising strategy, execution and measurement
• Award-winning culture
• Led by industry experts
• Clear career progression plan
• Working with well-known International brands

Role

Joining a growing analytics team, you will own the reporting process for the digital team creating streamlined data management/dashboard solutions across all paid media activity.

• Help define and deliver new data analysis products and processes.
• Explore capabilities and researching news data tools
• Analyse large datasets to identify trends, patterns, and opportunities for clients' to optimise digital performance
• Identify opportunities for process improvement and automation to streamline data analysis workflows
• Collaborate with cross-functional teams to identify KPIs and design data collection methods.

Experience

• Technical data scripting and modelling skills E.g. SQL, Python
• Familiarity with digital media platforms, advertising metrics, and performance tracking.
• Experience with Data Visualisation Software (PowerBI, Tableau and/or Google Data)