PIPELINE – VP-to-SVP, Head of Performance Marketing (East Coast, EST)

PIPELINE: VP, Head of Performance Marketing (East Coast, EST)

AI-Driven | Global Stage | Software Powerhouse

Location:

East Coast (EST-based candidates only)

Comp:

$320K–$350K base + Bonus + Equity

Team Size:

2,000+ FTEs globally

Reporting To:

CMO (with direct CEO access)

Industry:

Enterprise Digital Experience | Software Development | AI-Powered Martech

Who’s being featured at TEDNext 2025?

We’ll give you a hint: It’s the future Head of Performance Marketing for this global growth rocket.

This is

not your average marketing leadership role.

We’re pipelining

a creative powerhouse, data-obsessed, AI- performance marketing executive

to join one of the most exciting software firms in the digital experience space.

Following

130% growth in 2024 , a

HEAT score approaching triple digits , and strategic partnerships with global giants like

Salesforce

and

SAP , we’re building a future-facing Performance Marketing engine—and this role sits at the

center of that momentum.

What You’ll Do

Serve as the

global face of performance marketing , driving campaigns that deliver impact across every stage of the funnel.

Collaborate with Sales, Product, and Engineering to

activate AI-first campaigns

with real business outcomes.

Own paid media, SEM, growth strategy, ABM, conversion, and pipeline performance.

Lead and inspire a high-performing team while still getting your hands dirty when needed—this is a

player/coach

role.

Create and test

new acquisition channels , iterate fast, and scale what works globally.

Translate performance into board-ready metrics with

access to CMO and CEO .

What You Bring

15+ years

in performance marketing for global B2B

software development firms .

Experience scaling performance marketing inside a

2K–5K FTE firm —you’ve felt the heat and delivered measurable growth.

A

builder’s mindset : You ideate. You test. You optimize. You grow.

Proven ability to lead teams, set KPIs, drive CAC/LTV improvements, and

build out AI-powered marketing workflows .

You’re front-facing, curious, energized, and endlessly creative.

Must be

East Coast (EST) based

— not overseas, not PST.

Why This Role

Newly created, center-stage position

with real ownership.

Visible, vocal, high-impact : You’ll be known across the industry.

Work hand-in-hand with an

invigorated CMO and visionary CEO .

Join a rocket ship on its way to becoming the category-defining platform in the enterprise digital experience space.

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