Opinion: Let’s create a world that runs entirely on green energy

What’s in a name? Well, for companies around the world a name can mean an awful lot. 

A company name is a snapshot of what an organisation stands for, embodying the spirit, direction or ambition of that business. 

DONG Energy recently changed its name. That’s because as DONG (Danish Oil and Natural Gas), we’ve outgrown our fossil fuel roots and the name no longer stands for who we are. 

We’ve divested our upstream oil and gas business, decided to stop all use of coal and have become the world’s largest developer of offshore wind. Our journey on this green transformation means that our old name no longer fits – for obvious reasons. 

Our new name is Ørsted, after Danish scientist Hans Christian Ørsted who helped lay the foundations for the way we produce power today. He spearheaded several key scientific discoveries, including the discovery of electromagnetism in 1820.   

Inspired by his curiosity, innovation and dedication, we think this new name truly reflects our transformation into a fully-fledged renewable energy company, and the path we have already begun laying for our future direction. 

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Our offshore wind business is part of a hugely successful and growing UK industry, providing a substantial source of green energy, as well as high quality jobs across the country and a thriving supply chain for businesses. 

2017 has been a significant year for our offshore wind operation too. In May, we completed work on our Burbo Bank Extension wind farm, featuring the world’s biggest offshore turbines, opened a new £6 million base on the Wirral to support its operation and took our first steps into battery storage. 

In July, the first ever wind turbine blades manufactured at the Siemens blade factory in Hull were fitted at our Race Bank project, off the coast of North Norfolk. 

August saw first power generated at our 659 megawatt Walney Extension project, off the Cumbrian coast, which will become the world’s largest operational wind farm on its completion next year. 

And in September we were awarded a contract to build an even larger offshore wind farm – Hornsea Project Two – at the lowest ever price for offshore wind in the UK. This project alone will be capable of bringing green energy to more than 1.5 million UK homes, supporting more than 2,000 jobs throughout its construction and up to a further 130 permanent jobs during its long-term operation. 

In addition to these fantastic milestones for our offshore wind business, we’re also nearing completion of our world first bio-energy plant in Northwich. The project is a brand-new waste treatment facility, which will separate recyclable materials from household waste and generate green electricity at the same time. 

So 2017 has been a great year for us, but with our new name comes an even greater determination to continue leading the energy transformation in the UK, and across the globe. 

As Ørsted, we look forward to continuing our great relationship with the DUCC. And we hope to inspire other members to help realise our vision of a world that runs entirely on green energy. 


Looking for a new role in the green power industry? Browse Ørsted's latest jobs today by clicking here.

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