Senior Demand Strategist – OnShore Wind M/F

Recruiter
Location
Istanbul,
Salary
Competitive
Posted
26 Nov 2016
Closes
03 Dec 2016
Ref
2783377
Sector
Oil and Gas
Category
Sales/Marketing
Contract Type
Permanent
Hours
Full Time
The Senior Demand Strategist - OnShore Wind M/F will partner with Commercial and Sales, Product Management, and Digital organizations to create strategies to grow demand for onshore wind.

Essential Responsibilities

As the Senior Demand Strategist - OnShore Wind M/F, you will:
• Lead
demand generation initiatives for Onshore Wind
• Use clear analytics,
permitting data, and financial modeling to increase pipeline for GE Onshore wind through
targeting, developing differentiated customer experience, and enabling our sales
team
• Develop customer strategy deep-dives to enable GE Onshore
wind "share-of-wallet" capture for key customers
• Work to implement
those strategies with Key Account Leaders
• Quantify the potential
impact of entering new markets with regional marketing leaders, pursuing different customers,
expanded offerings, etc.; translate insights into clear business
recommendations
• Own GE country-entry strategy crossfunctionally• Develop deep understanding of policy drivers for wind and
maintain policy roll-up for global business
• Assess and build strategies
to address gaps in business capabilities as we look to differentiate and grow our businesses
globally
• Elicit inputs from internal (Commercial, Regional Marketing
leaders, Product Line) and external sources (industry analysts, press clippings, trade journals) to
create a comprehensive competitive demand strategy for OnShore Wind



Qualifications/Requirements

• Bachelor's Degree in Marketing, Business, Economics and/or Public Policy
or related discipline from an accredited college or university or equivalent experience /
knowledge
• Strong experience in marketing, business development or
related discipline

ELIGIBILITY REQUIREMENTS:


Desired Characteristics

• Power market or power trading experience

Master's Degree from an accredited college or university or equivalent experience or knowledge
• Ability to build & utilize financial or economic models
to deliver insights
• Strong analytical & critical thinking skills; clear
communicator with ability to translate insights into clear strategic recommendations and
outcomes
• Proficiency with Excel & overall data analysis /
synthesis
• Self-motivator with ability to identify & drive new
opportunities without regular oversight
• Leader & problem-solver
with ability to identify trends & opportunities, lead cross-functional teams, drive outcomes
& solve business challenges
• Experience and knowledge of
renewable energy products and industry landscape
• Strong process
and program management skills
• Clear thinker
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